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Cosmetic gynecology has become one of the fastest growing subspecialties of elective surgery for women and includes specialists in gynecology, urogynecology, urology, and plastic surgery. This area of special interest includes both cosmetic procedures to enhance the aesthetic appearance of the vulvo/vaginal region, as well as functional vaginal repairs to enhance or help restore sexual function following the changes that may occur following childbirth and/or aging.
Female genital cosmetic surgery also includes aesthetic procedures to improve the cosmetic appearance of the external vulvar/vaginal region. Procedures include labiaplasty or labia minora reduction with or without excess prepuce reduction, labia majora reduction or augmentation, vaginal introital repairs for cosmetic issues as well as reduction of lipodystrophy in the mons pubis region. Labiaplasty procedures have been reported to be the largest growing trend of plastic or cosmetic surgery procedures for women in the U.S. and throughout the world.
A new trend gaining momentum is the advent of energy-based devices for vaginal rejuvenation that apply thermal or nonthermal energy to the various layers of the vaginal tissue, stimulating collagen regeneration contracture of elastin fibers, neovascularization, and improved vaginal lubrication. Recently, new technology has been introduced in the field offering non-surgical/office-based procedures to treat female sexual dysfunction (VLS), vaginal health and vulvo/vaginal cosmetic issues for women. This technology includes non-fractional lasers as well as radiofrequency treatments. Scientific studies are currently evaluating this technology for these uses as well as treatment for mild urinary incontinence, urgency/frequency issues as well as vaginal dryness.
The report analyses the global cosmetic gynecology market based on treatment type, procedure type, end user and geography.
The industry offers various treatment types of cosmetic gynecology such as labiaplasty including labia majora reduction and labia minora reduction; hymenoplasty; clitoral hoodectomy; vaginoplasty; g-spot amplification; and others. New non-surgical techniques are now available to enhance the labial region. Protégé Intima is the first RF Labial remodeling system on the market. Protégé Intima delivers measurable clinical outcomes with superior level of comfort safety. The Protégé Intima is a safe and effective device for non-invasive non-surgical labia remodeling.
Various procedures involved in the cosmetic gynecology comprise of invasive and minimally/non-invasive procedures. The minimally/non-invasive procedures include lasers such as, Carbon Dioxide (CO2) Lasers and Erbium: YAG (Er: YAG) Lasers; Radio Frequency (RF); High-intensity Focused Ultrasound (HIFU); and others including chemical treatments, PRP (Platelet Rich Plasma) treatments and labial fillers. Minimally invasive and non-invasive procedures are techniques that limit the size of incisions, and therefore, speeds recovery lessens pain and scarring and reduces the incidence of post-surgical complications. Laser treatments are among the most popular non-invasive procedures globally.
The cosmetic gynecology treatments are majorly offered by end users including hospitals, private surgical centres/clinics and others. Overall, patients prefer less invasive outpatient procedures that can be performed in doctor’s office, instead of hospital procedures that would potentially require general anaesthesia. Minimally invasive laser treatments for vaginal atrophy, dyspareunia, and stress urinary incontinence are capitalizing on this trend and represent the fastest-growing market in gynecology worldwide.
By geography, the global cosmetic gynecology market is studied across the countries of key regions such as, North America, Europe, Asia Pacific and rest of the world regions which includes Latin America, and Middle East & Africa. North America followed by APAC will continue to dominate the global cosmetic gynecology market. North America hold the major market share of this market attributing to factors such as high prevalence of aged population, high disposable income, increased awareness of aesthetics, and presence of sophisticated infrastructure.
Asia-Pacific is expected to be the second fastest growing market because of prominent growth factors such as rising disposable income, increasing awareness among the women population base, improving healthcare infrastructure and larger opportunities for new market entrants over the forecast period. Furthermore, Europe is the third largest market of cosmetic gynecology, propelling growth owing to increasing number of vaginal rejuvenation procedures providing centers and trained specialists.
The leading market players of the global cosmetic gynecology market are Cutera (United States), Alma Lasers (Israel), Hologic, Inc. (United States), Fotona (Europe), LUTRONIC (South Korea), ThermiGen, LLC (United States), Venus Concept (Canada), Viveve Medical, Inc., (United States), BTL Aesthetics (United States), Lumenis (Israel), Sciton, Inc., (United States), InMode (United States), Syneron Candela (United States), Hironic Co., Ltd (Korea) and Quanta System SpA (Italy). The competitive environment in this market is expected to intensify with an increase in product or service extensions. The competition among vendors is expected to increase as they enter into partnerships or acquire distributors to increase their sales and expand their businesses globally.
The global cosmetic gynecology market is segmented based on treatment type, procedure type, end user and geography. The industry offers various treatment types of cosmetic gynecology such as labiaplasty including labia majora reduction and labia minora reduction; hymenoplasty; clitoral hoodectomy; vaginoplasty; g-spot amplification; and others.
invasive and minimally/non-invasive procedures. The minimally/non-invasive procedures include lasers such as, Carbon Dioxide (CO2) Lasers and Erbium: YAG (Er: YAG) Lasers; Radio Frequency (RF); High-intensity Focused Ultrasound (HIFU); and others including chemical treatments, PRP (Platelet Rich Plasma) treatments and labial fillers.
The end user of this market are hospitals, private surgical centres/clinics and others. Overall, patients prefer less invasive outpatient procedures that can be performed in doctor’s office, instead of hospital procedures that would potentially require general anaesthesia.
By geography, the global cosmetic gynecology market is studied across the countries of key regions such as, North America, Europe, Asia Pacific and rest of the world regions which includes Latin America, and Middle East & Africa. North America followed by APAC will continue to dominate the global cosmetic gynecology market.
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