MARKET OVERVIEW - HOME GARDEN VEGETABLE SEED MARKET
Home garden vegetable seeds are specially designed for individuals who want to grow their own fresh vegetables in their backyard or balcony. They come in various types, including heirloom, hybrid, and organic. Heirloom seeds are open-pollinated, passed down through generations, and pollinated naturally. Hybrid seeds, on the other hand, are created by cross-pollinating two plant varieties to produce a new variety with desirable characteristics. Organic seeds are grown without synthetic pesticides, fertilizers, or GMOs. It's essential to consider the climate and growing conditions in the local area when choosing home garden vegetable seeds. Some vegetables thrive better in warmer or cooler climates, while others require specific amounts of sunlight or water. Other factors such as soil type, pH, and drainage should also be considered. Popular vegetables to grow in a home garden include tomatoes, cucumbers, peppers, lettuce, carrots, and herbs such as basil and mint. Many seed companies offer information and resources to assist in selecting the best seeds for a home garden and provide tips for planting, growing, and harvesting vegetables. Growing vegetables in one's garden is a sustainable and rewarding way to obtain fresh produce and reduce reliance on store-bought vegetables. With proper care, home garden vegetable seeds can yield a bountiful harvest of nutritious and delicious vegetables.
MARKET DRIVERS
The market for vegetable seeds used in home gardening is being propelled by several factors, including the increasing popularity of sustainable and locally sourced food, the trend towards kitchen gardening, and the COVID-19 pandemic. More individuals are interested in growing their own produce to reduce their carbon footprint, ensure healthier eating habits, and control pesticide usage. Growing herbs and vegetables in small spaces, like on windowsills or containers, is also becoming popular for individuals wanting fresh produce for cooking. The COVID-19 pandemic has amplified the market as more individuals spend time at home and look for hobbies that contribute to food security and reduce reliance on grocery stores. As a result, the demand for vegetable seeds for home gardening is anticipated to continue to grow.
The demand for vegetable seeds is on the rise due to the increasing trend towards healthier eating and lifestyles. People are becoming more aware of the advantages of consuming fresh, homegrown vegetables that are abundant in essential vitamins and minerals. Consumers now prefer buying produce that is locally grown and fresh. By gardening at home, they can grow their own vegetables and enjoy the benefits of consuming locally sourced, fresh produce. Urbanization has led to limited space for gardening, especially in cities. However, there is a growing trend of urban gardening, where people are utilizing small plots, balconies, and even windowsills to grow their own vegetables.
MARKET OPPORTUNITIES
The demand for vegetable seeds is on the rise due to the increasing trend towards healthier eating and lifestyles. People are becoming more aware of the advantages of consuming fresh, homegrown vegetables that are abundant in essential vitamins and minerals. Consumers now prefer buying produce that is locally grown and fresh. By gardening at home, they can grow their own vegetables and enjoy the benefits of consuming locally sourced, fresh produce. Urbanization has led to limited space for gardening, especially in cities. However, there is a growing trend of urban gardening, where people are utilizing small plots, balconies, and even windowsills to grow their own vegetables.
The demand for home-grown, fresh, and organic vegetables is rising due to people's increased awareness of the benefits of consuming such produce. Food safety and environmental sustainability concerns, as well as the desire to support local agriculture, are driving this trend. Gardening has also gained popularity as a hobby or a means to supplement food supply, with the COVID-19 pandemic contributing to its growth. The availability of vegetable seeds has increased with the rise of e-commerce, allowing people to experiment with different vegetables. Moreover, home gardening offers various advantages, such as soil and pesticide control, and a sense of fulfillment from growing one's food.
MARKET RESTRAINTS
The home garden vegetable seeds industry is already highly competitive, with numerous well-established brands offering a diverse range of seed options. For newcomers to the market, gaining a foothold and building a customer base may prove challenging. Furthermore, a lack of awareness among the general population about the advantages of growing their own vegetables and a lack of knowledge regarding where to obtain top-quality seeds could restrict market growth. the seasonality of vegetable gardening, which typically occurs during the spring and early summer, may limit market size as sales peak during specific times of the year.
MARKET GROWTH CHALLENGES
Home gardeners face several obstacles that can make it challenging to grow vegetables. One such obstacle is limited space, which can restrict the amount and variety of produce that can be grown. Additionally, new gardeners may lack the necessary knowledge and experience needed for success, leading to discouragement and potentially abandoning gardening altogether. Lastly, weather conditions, such as extreme temperatures and drought, can also impact the success of a home garden.
CUMULATIVE GROWTH ANALYSIS
The report provides an in-depth analysis of the Home Garden Vegetable Seed Market, market size, and compound annual growth rate (CAGR) for the forecast period of 2023-2029, considering 2022 as the base year. A rise in demand for Home Garden Vegetable Seed in various seeds is anticipated to stimulate the growth of the market and due to this factor, the market is expected to witness growth at a specific CAGR from 2023-2029.
HOME GARDEN VEGETABLE SEED MARKET SEGMENTAL OVERVIEW
The Home Garden Vegetable Seed Market comprises of different market segments like, Seed Type, Distribution Channel and geography.
HOME GARDEN VEGETABLE SEED MARKET BY SEED TYPE
By Seed Type, Home Garden Vegetable Seed Market includes key segments like
- Tomato
- Cucumber
- Carrot
- Culinary Herbs
- Other Vegetable Seed
The home garden vegetable seed market is composed of different segments such as tomato, cucumber, carrot, culinary herbs, and other vegetable seeds. Among these segments, tomato seeds are predicted to have the highest market share due to their extensive popularity and usage in various culinary dishes. The demand for cucumber seeds is also projected to grow due to the increasing demand for pickles and other cucumber-based products. The market for carrot seeds is also expected to expand because of the rising interest of consumers in healthy eating habits and the high nutritional value of carrots. Additionally, culinary herbs like basil, parsley, and thyme are anticipated to experience a steady increase in demand due to the growing trend of home herb gardening and the rising utilization of fresh herbs in cooking. the global home garden vegetable seed market is foreseen to witness continuous growth in the upcoming years driven by several factors such as expanding urbanization, increasing awareness of health and wellness, and the trend of sustainable living.
HOME GARDEN VEGETABLE SEED MARKET BY DISTRIBUTION CHANNEL
- Online Sales
- Specialised Stores
- Groceries
During the forecast period, the online sales channel for home garden vegetable seeds is anticipated to experience significant growth due to the increasing popularity of e-commerce platforms and the convenience of ordering and home delivery. The specialized store’s channel, comprising nurseries, garden centers, and DIY stores, is predicted to maintain its steady growth by catering to a niche market of passionate gardeners and offering a vast range of seeds along with expert gardening advice. The groceries channel, encompassing supermarkets, hypermarkets, and other retail stores, is projected to witness a moderate growth rate as it provides convenience to consumers who prefer to purchase seeds while doing their routine grocery shopping.
HOME GARDEN VEGETABLE SEED MARKET BY REGION
The Home Garden Vegetable Seed market is studied for the following region
- North America
- Europe
- Asia Pacific
- South America & Middle East
- Rest of The World
According to projections, the Asia-Pacific region is set to dominate the global vegetable seed market due to increased awareness of the benefits of vegetable seeds, with China and India - two of the world's largest agricultural countries - driving regional growth. In India, this growth may be fueled by the adoption of hybrid seeds in response to extreme climate changes that have affected crop yields. The use of hybrid vegetable seeds has already doubled. Meanwhile, Europe is expected to see growth in its vegetable seed market due to a focus on breeding technologies that will enhance the quality of seeds produced. The region's market is predicted to grow at a compound annual growth rate of 6.9% during the projection period. In North America, the United States and Canada are expected to contribute to the market growth due to the high demand for organic food and increased self-cultivation in remote areas.
COVID-19 IMPACT ANALYSIS ON THE HOME GARDEN VEGETABLE SEED MARKET
Axiom MRC provides a 360-degree analysis of micro and macro-economic factors in the Home Garden Vegetable Seed market. In addition, a complete analysis of changes in the Home Garden Vegetable Seed market expenditure, and economic and international policies on the supply and demand side is provided in this exclusive report. The report also studies the impact of the pandemic on Global economies, international trade, business investments, GDP, and marketing strategies of key players present in the market.
The COVID-19 pandemic caused disruptions in the production of vegetable seeds due to a shortage of raw materials, employee absences resulting from lockdowns, and transportation restrictions. As a result, the global market cap growth was negatively affected. Logistics issues during the peak of the pandemic made it challenging to deliver the already-produced seeds to the market.
COMPETITIVE LANDSCAPE ANALYSIS
The competitive landscape analysis of the Home Garden Vegetable Seed market is majorly focused on expanding the Home Garden Vegetable Seed industry with new product innovation, and business expansion, the increasing presence of a range of producers operating in the sector has led to the growing demand for the market. Besides, the market offers a range of products in different Seeds to fulfill the required consumer demand, further contributing to healthy growth in the market.
The key players studied in the market are
- Johnny's Selected Seeds
- Seed Savers Exchange Inc
- Baker Creek Heirloom Seeds
- Territorial Seed Company
- W. Altee Burpee & Co
- Seeds of Change Inc
- Plantation Products LLC
- Park Seed Company
- Southern Exposure Seed Exchange
- Pine Tree Garden Tree
RECENT DEVELOPMENT:
January 2021: Bayer introduced four advanced categories of vegetable seeds, named Bazlet, SVHA9093, Anshuman, and Humgauri, during the fourth annual Pragati Diwas celebration of its vegetable seed business in January 2021. In addition, the event showcased 120 high-yielding hybrid seeds across 14 fruit and vegetable crops.
April 2020: Sakata Seed America acquired Vanguard Seed, a leading lettuce seed company in the United States, in April 2020. After the acquisition, Sakata Seed assumed complete responsibility for Vanguard's seed production, breeding, sales, and marketing. This move has strengthened Sakata Seed's position in the US vegetable seed market.
