Axiom MRC has updated all it's market research reports with the Economic Impact Analysis of COVID19 Pandemic on the market. Our team of analyst are following Comprehensive Three Dimensional (3D) Research Methodology along with large number primary interviews with key industry participants to bring insightful market reports to meet the current market requirements.
Interactive fitness is a part of the fitness program and follows along with the principles of group health fitness. It involves the use of information and communication technologies to help address the health problems and fitness challenges faced by people. The most commonly used fitness equipment includes elliptical, treadmills, stationary bicycle weightlifting machines &strength building machines, and many others. These equipments are required for physical exercise to control and maintain overall weight, improve physical stamina, and develop muscular strength. Exergaming is one of the serious fitness trend. It is a combination of exercise and gaming and an interactive experience where physical activity is combined with video gaming. This leads to heart-pumping movement or core building balance.
United States dominates market for interactive fitness in the region. The growing popularity of virtual fitness training is contributing to the market growth and increasing disposable income is thought to upsurge the market. Moreover, the growing health problems including obesity, diabetes, heart stroke are responsible for the market growth. Roughly two out of three adults in U.S. are overweight or obese (i.e. 69%) and one out of three are obese (36%). This has increased the demand and awareness of health fitness among the people in the region. Also, the rising number of fitness centers and health clubs is adding fuel to the market. for instance, in 2019, there were 41,370 health clubs in the U.S. However, the factors such as high costs associated with interactive fitness equipment, power consumption and limited battery life of fitness devices and continuously changing lifestyles coupled with changing inclination towards yoga and meditation are the potential restraints which could hamper the overall growth of the global interactive fitness market over the forecast period.
The outbreak of COVID19 had a significant impact on every market including interactive fitness market. All of the gym’s and fitness centers were closed due to lockdown and stringent rules imposed by the government in United States. This increased the demand for various interactive fitness equipments and were installed in house. Also, the need and awareness of health fitness increased the demand for the market. The increasing sedentary lifestyle during the COVID has upsurged the market too. Therefore, there was a positive impact on interactive fitness market.
In United States, the interactive fitness market is segmented based upon the product and applications.
Based on products, the market for interactive fitness in United States is segmented into interactive fitness equipments and software systems. Among these, the interactive fitness equipment segment holds the largest share due to increasing adoption of these equipments. Moreover, the increasing awareness and concern about the health and raising health related issues is adding fuel to this segment growth,
Based on applications, the market for interactive fitness in United States is segmented into residential and non- residential. Among these, the residential segment holds the largest market share and is anticipated to grow more over the forecast period owing to growing population and their needs to meet the fitness goals. Also, the enhanced internet accessibility is anticipated to add the fuel to the market growth.
The various key players acting in the market are Axtion Technology LLC, Echelon Fitness LLC, eGym GmbH, Interactive Fitness Holdings LLC, Motion Fitness LLC, Nautilus Inc., Nexersys Corp, Peloton Interactive Inc., SMARTfit Inc., Tonal Systems Inc.
Interactive fitness is a part of the fitness program and follows along with the principles of group health fitness. It involves the use of information and communication technologies to help address the health problems and fitness challenges faced by people. The most commonly used fitness equipment includes elliptical, treadmills, stationary bicycle weightlifting machines &strength building machines, and many others. These equipments are required for physical exercise to control and maintain overall weight, improve physical stamina, and develop muscular strength. Exergaming is one of the serious fitness trend. It is a combination of exercise and gaming and an interactive experience where physical activity is combined with video gaming. United States dominates market for interactive fitness in the region. The growing popularity of virtual fitness training is contributing to the market growth and increasing disposable income is thought to upsurge the market. Moreover, the growing health problems including obesity, diabetes, heart stroke are responsible for the market growth. Roughly two out of three adults in U.S. are overweight or obese (i.e. 69%) and one out of three are obese (36%). This has increased the demand and awareness of health fitness among the people in the region. Also, the rising number of fitness centers and health clubs is adding fuel to the market. for instance, in 2019, there were 41,370 health clubs in the U.S.
Based on products, the market for interactive fitness in United States is segmented into interactive fitness equipments and software systems. Among these, the interactive fitness equipment segment holds the largest share due to increasing adoption of these equipments. Based on applications, the market for interactive fitness in United States is segmented into residential and non- residential. Among these, the residential segment holds the largest market share and is anticipated to grow more over the forecast period.
The various key players acting in the market are Axtion Technology LLC, Echelon Fitness LLC, eGym GmbH, Interactive Fitness Holdings LLC, Motion Fitness LLC, Nautilus Inc., Nexersys Corp, Peloton Interactive Inc., SMARTfit Inc., Tonal Systems Inc.
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