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Sport in the 21st century is a market full of extremes. This commerce is increasing to be the largest in the world as more and more people are gradually taking up sports and recreational activities owing to growing health awareness and stress management. Sports has added importance both as a passive and active source of entertainment. Customers are increasingly spending more on sports equipment with a large share of the expense constituting of athleisure clothing and accessories.
Although there is a long list of benefits involved with sports, there are also safety concerns, especially related to contact sports such as football, soccer, and wrestling. As many as 2.6 million U.S. children are treated in hospitals each year for recreation- and sports-related injuries. Some organizations have even called for a complete ban on contact sports programs for children. But these statistics don't seem to be causing parents to refrain from signing their children up for sports: Approximately 30 million children participate in organized sports across the nation.
The global sports protective equipment market is growing strongly and is considered by rapid acceptance of newer technologies and openness to changing trends. The industry is flourishing immensely on e-commerce, which is a popular retail medium nowadays that also offers consumers the benefit to compare all the available brands of sports equipment. It is a one-stop shop for all sports accessories and equipment, which in turn enhances the salability in the global sports equipment market. Sports protective equipment market is highly competitive owing to many established market players in retail, e-commerce, sports stores and wholesale and many new startups joining frequently. It also faces negative competition with counterfeit sporting equipment and accessories with cheaper low-quality variants.
Reputation of national & international sports events, growth in consumer awareness regarding health & fitness, and rise in participation in sports activities have led to increased demand for sports protective gear, thereby supplementing the growth of the sport’s protective equipment market. However, availability of low-quality and counterfeit products hinders the growth of the market. One of the important factors involved in the prevention of accidental injuries in sports is to follow the standards of fitting, use, maintenance, and high quality of sport protective equipment. Trending online retail and increase in disposable income in emerging economies are expected to offer opportunities for the development of the market.
The report analyses global sports protective equipment market based on type, area of protection, application, distribution channel and geography.
The various type of sports protective equipment covered in this study include pads, guards, chest protectors & gloves, helmets and other headgears and face protection and mouthguards. The pads, guards, chest protectors & gloves segment collectively dominated the market with a market share of about 65% in 2019. The pads are generally worn majorly in ball games like rugby, American football, cricket, hockey etc. Pads (also called leg guards) are protective equipment used by batters in the sport of cricket, catchers in the sports of baseball and fastpitch softball, and by goaltenders in ice hockey, bandy and box lacrosse. They serve to protect the legs from impact by a hard ball or puck at high speed which could otherwise cause injuries to the lower legs. In cricket, pads fall into two types, batting pads and wicket-keeper's pads.
Various sports equipment are used to protect head, eye, ear, mouth, ribs, chest, hands, elbow, shoulder, knee, ankle, hips & other parts of body while playing sports. The whole scope of sports relies on technology to evolve and stay relevant. This business fundamental is no different for those in the global market for sports protective equipment. This sector has added impetus over the years, as fatal injuries prompt regulating bodies to find solutions to prevent such situations in the future.
With the growth rate bestowing promise within manufacturers, the need for a guiding resource to lay down a result-oriented strategic layout for the future becomes imminent. On the basis of area of protection, the global sports protective equipment is segmented into head & face, trunk & thorax, upper extremity and lower extremity. Head and face segment has accounted for highest market share in 2019 and is anticipated to continue the same in the forecast period from 2020 to 2026.
The global sports protective equipment market by applications is segmented into, water sports & racing, ball games, mountaineering & rock climbing and others. Increasing media coverage of various global sports events such as the Olympic Games, Commonwealth Games, and FIFA World Cup encourages the youth to take part in sports. The sports equipment industry is swiftly embracing new technologies and adapting its products in order to keep pace with rapidly changing global trends.
The global sports protective equipment market by distribution channel is classified into online and offline stores. The offline stores or the traditional shopping stores has achieved highest market share and has emerged as the leading distribution channel in 2019. The prominent factor driving the segment growth is benefit of offline shopping to feel and touch the product & determine the quality of the product that results into the higher consumer satisfaction. Followed by it, online stores segment was the fastest growing segment that is moving forward Drivers such as higher internet penetration rate with rising count of technology savvy customers are further anticipated to accelerate the segment growth.
Geographically, the sports protective equipment is segmented into North America, Europe, Asia Pacific, and the Rest of the world.
The North America is the leading region with a market share of more than 30% in 2019 and is anticipated to dominate the global sports protective equipment market in the years to come. The North America market is growing owing to the high number of sports league for different sports activities that are increasing the count of participants. This has increased the demand for helmets, sports gear, shin guards, mouth guards and other equipment.
Whereas, the Europe has taken the second position in the global market owing to rise in sports activities. Higher percentage of population interested in participation in sports such as football, baseball, American football, and other tradition sports that may lead to prolonged injuries. In order to avoid the injuries within the potential players and sportsperson is boosting the growth of this market.
The major market players in the Sports Protective Equipment market include Adidas AG (Germany), ASICS Corporation (Japan), BRG Sports (U.S.), Nike, Inc. (U.S.), PUMA SE (Germany), Under Armour, Inc. (U.S.), United Sports Brands (California), Wilson Sporting Good Company (U.S.) Vista Outdoor Operations LLC. (U.S.), XENITH (U.S.) and among others.
The report analyses global sports protective equipment market based on type, area of protection, application, distribution channel and geography. The various type of sports protective equipment covered in this report include pads, guards, chest protectors & gloves, helmets and other headgears and face protection and mouthguards. The pads, guards, chest protectors & gloves segment collectively dominated the market. Various sports equipment are used to protect head, eye, ear, mouth, ribs, chest, hands, elbow, shoulder, knee, ankle, hips & other parts of body while playing sports. Head and face segment accounted for highest market share in 2019 and is anticipated to continue the same in the forecast period from 2020 to 2026. The global sports protective equipment market by applications is segmented into, water sports & racing, ball games, mountaineering & rock climbing and others. Increasing media coverage of various global sports events. The global sports protective equipment market by distribution channel is classified into online and offline stores. The offline stores or the traditional shopping stores has achieved highest market share and has emerged as the leading distribution channel in 2019. Geographically, the sports protective equipment is segmented into North America, Europe, Asia Pacific, and the Rest of the world.
The North America is the leading region with a market share of more than 30% in 2019 and is anticipated to dominate the global sports protective equipment market in the years to come. Whereas, Europe has taken the second position in the global market owing to rise in sports activities.
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